Porto and Northern Tourism Board has participated for the first time in the International Mediterranean Tourism Market (IMTM) that occurred between 12th and 13th February in Tel Aviv, Israel.
The fair is already in its 25th edition but 2019 was the first year that Portugal Tourism Board had a stand to present the country as a tourism destination to the Israelian public. Porto and Northern Tourism Board was represented in the stand which shows our crescent investment to reach new markets.
During the two days of the fair, we have meetings with the top touristic operators and journalists. Besides introducing Northern Portugal, our main goal was to present the Jewish tourism offers of the region.
During its two days, IMTM had thousands of visitors from all around the world and offered dozens of meeting opportunities and conferences with some of the most important agents of the sector.